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Haravan launches business support solution on Zalo

Released at: 10:22, 15/10/2018

Haravan launches business support solution on Zalo

Photo: Haravan

Two Vietnamese tech firms partner in offering customers comprehensive solution for high business efficiency.

by Hong Nhung

The Haravan Technology JSC last week officially announced the launch of a comprehensive business support solution on the Zalo platform.

E-commerce and mobile commerce are now seen as a popular and growing trend in the world. In that context, more and more Vietnamese businesses are taking opportunities to expand other potential sales channels apart from traditional methods.

By 2020, the value of Vietnam’s e-commerce market will reach $2.5 billion, more than double the figure in 2017, according to global market researcher Euromonitor. Meanwhile, the domestic e-commerce market may reach $10 billion by 2020, according to the Vietnam E-commerce Association (Vecom).

Haravan is among the leading technology companies providing e-commerce solutions for businesses in Vietnam, including leading local brands such as Vinamilk, Bitis, Thien Long, Juno, and more than 20,000 other businesses. Moreover, Zalo is the No.1 online communications platform in Vietnam with more than 100 million accounts; representing huge potential for businesses.

Its comprehensive solution helps businesses easily synchronize products from Haravan for doing business on Zalo. Orders generated from Zalo will be easily managed by the Haravan system (via API). Not only for sales management, dealers can also interactively manage and communicate directly with customers on Zalo through the Haravan platform and store customer information or categorize customers conveniently as a miniature CRM (Customer Relationship Management) platform. From that, merchants can maximize sales efficiency on Zalo, provide the best in customer care, and resell to existing customers without advertising costs, as previously.

There is also special support for businesses, such as updating order status via Zalo message and sending product introduction or promotional messages. Haravan also help businesses flexibly communicate with customers via free Zalo messages, which can save sales and marketing costs. In particular, the tool can set up scenarios to send information to customers automatically on special days like birthdays.

Specifically, Haravan has developed a technology solution to assist salespeople or businesses maximize sales efficiency on Zalo, simplifying the order management process, storing customer information arising from both channels.

In the first phase of the solution launch (from October to December), Haravan will focus on providing solutions and support to the top 1,000 retailers and major brands in Vietnam on the Zalo platform, in order to bring the greatest business efficiency for enterprises during the upcoming peak shopping season.

Haravan is the only unit that provides a technology platform on Zalo. “With the value that Haravan has brought to more than 20,000 businesses and brand names in Vietnam over the past few years, it is certain that this solution will also bring positive effects to businesses that are entering the local e-commerce market,” said Mr. Nguyen Cong Chinh, Zalo’s Director of Business.

“Businesses and brands that use the solution will be pledged support by Zalo and Haravan in achieving business efficiency, not only in terms of technology support but also in sharing experiences from successful project implementation, creating a premise for enterprises’ strong development with e-commerce in the next two years,” said Mr. Huynh Lam Ho, Managing Director of Haravan.

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