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Harafunnel passes 15,000 users

Released at: 06:44, 31/03/2018

Harafunnel passes 15,000 users

Photo: Haravan

Haravan chatbot user numbers reach milestone in Vietnam.

by Hong Nhung

Haravan’s technology platform Harafunnel recently announced that user numbers in Vietnam have exceeded the 15,000 mark just two months after being launched.

Harafunnel is the first technology platform in Vietnam that allows users to create chatbots by themselves on Facebook Messenger. Businesses can achieve high marketing effectiveness and interact with former customers more easily with chatbots that automatically respond to customers and support free re-marketing on Facebook.

The use of chatbots for marketing on Facebook Messenger sees eight times the readership compared to email marketing and is completely free.

Manufacturers and retailers such as Bitis, Thien Long, and Aeon Mall, The Coffee House, and the Juno fashion store chain are already using the tool.

According to Mr. Huynh Lam Ho, CEO of Haravan, only a few businesses in Southeast Asia have offered this platform due to strict requirements from Facebook, and subscriber numbers stopped at a few hundred.

“Harafunnel helps businesspeople create a fully automated funnel on Facebook via chatbots,” said Mr. Ho. “Enterprises can also use the tool to collect customer data with multi-channel, 24/7 automated customer care and can set up fully automated marketing process. These are why Harafunnel is popular in the online business community. We always want to create technology solutions that can help Vietnamese enterprises conduct business better.”

According to figures from Google, Vietnam has about 2.4 million small and medium-sized enterprises (SMEs) and they require technology solutions, meaning the opportunities are substantial for solutions providers like Haravan.

Founded in 2014, Haravan is a startup that develops comprehensive sales solutions for businesses from online to offline. In addition to chatbots, it has more than 16,000 businesses paying monthly for its multi-channel sales platform. The company was also the first Vietnamese business solutions provider selected by Google to participate in the “Google Launchpad Accelerator 2017” program in the US, to obtain technology support and develop in the global market.

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