02:27 (GMT +7) - Wednesday 20/03/2019

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Coffee Festival 2019 on horizon

Released at: 16:13, 06/03/2019

Coffee Festival 2019 on horizon

Photo: easup.daklak.gov.vn

Country's largest coffee festival to be held in "Kingdom of Coffee", Buon Ma Thuot, this weekend.

by Le Diem

The Buon Ma Thuot Coffee Festival 2019 will take place on March 9 to 16 in Buon Ma Thuot city and the districts of Buon Don and Lak in the central highlands’ province of Dak Lak.

The annual festival aims to honor coffee growers, processors, and traders as well as promote the Buon Ma Thuot coffee brand and affirm Vietnam’s position in the international coffee industry.

With the theme “The Quintessence of the Jungle”, this seventh festival will highlight a specialty coffee competition, the launch of the World Coffee Exhibition and the World Coffee Museum with a photo and coffee history exhibition, the opening of Buon Ma Thuot Coffee Book Street, and seminars and conferences on the development of and investment promotion for Vietnamese specialty coffee.

There will be other cultural activities such as artistic performances, a street festival, an elephant festival, boat racing, a paragliding contest, a culinary competition, and folk games.

Born in Dak Lak, H’Hen Nie, Miss Universe Vietnam 2018 and in the Top 5 at Miss Universe 2018, will serve as social media ambassador for the festival, connecting coffee-lovers from across the globe with Buon Ma Thuot, known as the “Kingdom of Coffee”.

Visitors will also have the chance to taste local coffee free of charge.

Vietnam is the world’s second-largest coffee exporter, after Brazil. It exported a record 1.8 million tonnes from the 2017-2018 crop (from October 2017 to September 2018); 12.7 per cent higher than the previous crop, according to the Vietnam Coffee-Cocoa Association. Germany and the US remain the largest importers of Vietnamese coffee, with market shares of 12.5 per cent and 9.6 per cent, respectively.

Dak Lak is Vietnam’s largest coffee-growing area, with a total area of about 200,000 ha producing 450,000 tonnes of coffee beans annually.

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