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Citadines Blue Cove Danang opens

Released at: 15:54, 25/07/2018

Citadines Blue Cove Danang opens

Photo: Ascott

Opening increases Ascott's operating properties to eleven across five cities in Vietnam.

by Linh San

CapitaLand’s wholly-owned serviced residence business unit, The Ascott Limited (Ascott), has opened Vietnam’s largest serviced residence, Citadines Blue Cove Danang. Ascott’s first property in Da Nang and its largest globally is located by the Han River on scenic Son Tra Peninsula.

“Vietnam is Ascott’s largest market in Southeast Asia, where demand for serviced residences remains high,” said Ms. Lew Yen Ping, Ascott’s Country General Manager for Vietnam. “We currently have 21 properties offering close to 4,700 units across seven cities in the country. Within the next three years, over 2,000 units across nine properties are slated to open, in Ho Chi Minh City, Hanoi, Da Nang, Ha Long city, and Binh Duong province. We look forward to providing more accommodation choices in rapidly-expanding Vietnam and are committed to achieving our target of 7,000 units in the country by 2020.”

Sitting on the banks the Han River by Thuan Phuoc Bridge, the 548-unit Citadines Blue Cove Danang is located within the landmark Son Tra Peninsula and a 100-ha urban development of the government. Providing convenient access to the Hai Chau city center, the property is also a 15-minute drive from Da Nang International Airport. As part of an integrated development, the serviced residence is directly connected to main industrial areas such as Hoa Khanh and Dien Nam - Dien Ngoc and is within easy reach of attractions such as Marble Mountains, the Cham Museum, Ba Na Hills, Hoi An ancient town, My Son Sanctuary, and Hue.

Citadines Blue Cove Danang offers a mix of studio, one-bedroom, two-bedroom, and three-bedroom apartments, most of which overlook picturesque Da Nang Bay. It boasts the world’s highest and largest 24k gold-plated infinity pool as well as a park showcasing sculptures of the wonders of the world. Guests can also enjoy facilities such as a fitness center, a jacuzzi, a spa, a ballroom, meeting rooms, and a children’s playroom.

Residents can customize their stay with a menu of optional services, such as couriers, babysitting, laundry and dry cleaning. The property will also have 24-hour reception and security, housekeeping services, and resident programs to help guests settle into their new home.

According to Ms. Ping, the first Citadines in Vietnam, Citadines Bayfront Nha Trang, is seeing strong average occupancy of nearly 90 per cent. “Hence, we have opened Vietnam’s largest serviced residence, Citadines Blue Cove Danang, in one of the leading investment and tourism destinations in the country,” she said. “Another three Citadines are scheduled to open in Ho Chi Minh City and Binh Duong this year and in Ha Long city at the end of 2020. Citadines will broaden Ascott’s brand offerings in Vietnam, where we have a well-established reputation built over 20 years with our Somerset brand, which is popular with family travelers.”

Da Nang enjoys a strategic location, lying not only between Hanoi and Ho Chi Minh City but also at one end of the East-West Economic Corridor, which facilitates economic integration among Southeast Asian countries. It has also constantly topped the rankings in the Provincial Competitiveness Index for its attractive conditions for investors and private enterprises and is fast becoming Vietnam’s IT and telecommunications hub. Ho Chi Minh City was named the world’s second-most dynamic city, underpinned by attractive demographics and business conditions, as well as high levels of FDI.

Guests who make a booking at Citadines Blue Cove Danang by August 31 will receive a discount of 25 per cent off the Best Flexible Rate for stays from now till December 31. They will also enjoy complimentary daily breakfast, an airport shuttle service, a daily shuttle service to the downtown area and the beach, a late check-out, and a 20 per cent discount on laundry.

Ascott’s upcoming properties in Vietnam include Citadines Regency Saigon, Somerset Feliz Ho Chi Minh City, Somerset D1Mension Ho Chi Minh City, and Diamond Island Luxury Serviced Residences in Ho Chi Minh City; Citadines Central Binh Duong in Binh Duong province; Somerset Danang in Da Nang; Somerset West Central Hanoi in Hanoi; and Citadines Marina Halong in Ha Long city.

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