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Vietnam Airlines expands partnership with Sabre Corporation

Released at: 18:28, 05/06/2018

Vietnam Airlines expands partnership with Sabre Corporation

Photo: Duc Anh

National flag carrier to make greater use of US corporation's advanced solutions.

by Linh San

Vietnam Airlines and the Sabre Corporation have announced an expanded agreement that reaffirms their long-term partnership. The national flag carrier will leverage the breadth of SabreSonic, Sabre’s passenger service system (PSS) it is now operating on, to improve its retail, distribution, and fulfilment capabilities.

“It was an obvious choice to continue our multi-year collaboration with such an innovative technology provider as Sabre, allowing us to offer an enhanced experience to our customers,” said Mr. Trinh Hong Quang, Executive Vice President of Vietnam Airlines. “By integrating Sabre’s advanced solutions to an already robust platform, Vietnam Airlines will be well-equipped to address the fast-changing air travel landscape.”

Customers will be provided with a seamless experience with Sabre’s innovative technology solutions, from flight searches, online bookings, and check-in to purchasing ancillaries on websites and accessing after-sales service. This differentiated experience will be powered by Sabre’s powerful passenger service system, with enhanced functionalities that provide increased revenue opportunities by tailoring offers and experiences to meet the needs of every traveler.

Committed to supporting the airline in meeting International Air Transport Association (IATA) standards for distribution technology, Sabre will also provide Vietnam Airlines with advanced technology that will enhance the development of mobile applications.

“By implementing the breadth and depth of Sabre’s innovation, Vietnam Airlines will increase its competitive advantage in the Asia-Pacific market,” said Mr. Dave Shirk, President of Sabre Airline Solutions. “Our two companies have generated impressive results over the course of our lengthy relationship. With our customer-centric retailing, distribution, and fulfilment capabilities, Sabre will continue to bring significant value to Vietnam Airlines as it strives to become one of the region’s largest carriers.”

The announcement comes shortly after Sabre and Vietnam Airlines renewed a long-term content distribution agreement through Sabre’s global distribution system (GDS), further strengthening the results-driven partnership that has developed between the two corporations.

A member of the SkyTeam alliance, Vietnam Airlines is the major carrier in its home country and the Mekong Sub-region, operating 90 routes to 20 domestic and 29 international destinations with an average of 400 flights per day, connecting the world’s major cities to mesmerizing travel destinations in Vietnam, Laos, Cambodia and Myanmar.

The Sabre Corporation is the leading technology provider to the global travel industry. Its software, data, mobile and distribution solutions are used by hundreds of airlines and thousands of hotel properties to manage critical operations, including passenger and guest reservations, revenue management, and flight, network and crew management.

It also operates a leading global travel marketplace, which processes more than $120 billion of global travel spend annually by connecting travel buyers and suppliers. Headquartered in Southlake, Texas, Sabre serves customers in more than 160 countries around the world.

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