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Southeast Asian developers growing rapidly on Google Play

Released at: 13:57, 04/11/2017

Southeast Asian developers growing rapidly on Google Play

Photo: Google

App developers are expanding ecosystems in Southeast Asia, according to Google.

by Khanh Chi

Southeast Asian app developers have been growing their revenue by more than 150 per cent year-on-year on the Google Play platform, Google announced at the third annual invitation-only event for top app and games developers from Southeast Asia, Playtime South East Asia 2017, held in Singapore on November 2.

Over 250 partners registered to attend the event, where leading developers from across Southeast Asia met with Google Play leaders and learned of best practices for building global businesses on Android and Google Play.

A prominent app developer from Vietnam was at the Google PlayTime event. Amanotes is among the Top 15 Android app developers in the US, having the fifth-largest game apps in the US and leading in 92 other countries around the world. It uses mobile technology to give users the experience of playing a musical instrument and feeling the rhythm.

Mr. James Sanders, Regional Director, Google Play Asia Pacific, opened the media session at Playtime South East Asia. He gave an overview of Google’s commitment to growing the developer’s ecosystem in the region and how it is increasingly seeing leading games developers coming out of Southeast Asia and having an impact not only within their local economies but regionally and globally. “Southeast Asian developers’ revenues are now growing at a good speed of more than 150 per cent year-on-year, and we are really proud to see our partners thrive,” he said.

With consumers increasingly spending more time on apps, the desire for content grows, making the future bright for Southeast Asian developers. The region is rapidly expanding as a hotbed of digital innovation, and who better to talk about this than developers.

Mr. Kunal Soni, Head of Business Development at Google Play for South East Asia, moderated a panel of developers from across the region. Developers from Vietnam, Indonesia, the Philippines, Malaysia, and Thailand joined him on stage to explain exactly how they are using Google Play tools to “Go Global” and build successful businesses.

Playtime South East Asia 2017 reinforces Google’s commitment to growing the developer ecosystem in the region. It was a great opportunity to celebrate developers, bring the community together, and let the world know the incredible innovations coming out of the region.

Google’s mission is to organize the world’s information and make it universally accessible and useful. Through products and platforms like Search, Maps, Gmail, Android, Google Play, Chrome, and YouTube, Google plays a meaningful role in the daily lives of billions of people and has become one of the most widely-known companies in the world.

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