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Prudential Vietnam a triple winner at Insurance Asia Awards

Released at: 10:38, 23/07/2019

Prudential Vietnam a triple winner at Insurance Asia Awards

Photo: Prudential Vietnam

Recognition comes as life insurer marks 20 years of sustainable development in Vietnam.

by Khanh Chi

Prudential Vietnam Assurance Private Ltd. landed three awards at the Insurance Asia Awards 2019 held last week in Singapore.The insurer was named “International Life Insurer of the Year - Vietnam”, “Claims Initiative of the Year - Vietnam”, and “Digital Insurance Initiative of the Year - Vietnam”.

Each year the Insurance Asia Awards look to honor insurance companies in Asia that create ground-breaking initiatives to bring positive changes to the insurance industry, especially amid rapidly evolving market trends. The judges include independent experts from prestigious financial and auditing organizations such as Milliman, KPMG, PwC, and EY.

The company has been constantly rolling out innovative products and solutions and striving to deliver a highly convenient, prompt, and increasingly personalized service to all customers. In recent years, it has been a pioneer in Vietnam in terms of its digital offerings. In particular, the insurer aims to guide each customer along each touchpoint of their life’s journey.

Prudential’s ability to consistently deliver such an outstanding and seamless experience to customers while helping them achieve all their life goals helped it win the “Digital Insurance Initiative of the Year - Vietnam” award at the Insurance Asia Awards 2019.

Among the most noteworthy digital solutions implemented by Prudential, PRUeClaim has won many plaudits for how it heightened consumer awareness about the claims process and the insurance industry in general. A key feature of PRUeClaim is that it allows customers to submit a claims request via popular online channels including Zalo, PRUbot, and PRUOnline. This highly convenient digital solution, which greatly simplifies the claims procedure and shortens the processing time, most certainly helped Prudential receive the “Claims Initiative of the Year - Vietnam” award.

In addition to all of the comprehensive product offerings that so effectively protect the financial futures of Vietnamese families and help them generate wealth and protect their health and assets, Prudential has also played a leading role in supporting the Vietnamese community at large and the country’s socioeconomic development.

In particular, Prudential has supported the Vietnamese Government’s efforts in developing the country’s economy through long-term investments, by offering up to 30-year government bonds, which leads to total investment in the national economy reaching more than $3.5 billion as at the end of 2018.

Most recently, Prudential has also strived to build plastic-free communities in Vietnam under its long-term strategy of Climate Change Adaptation and Environmental Protection. It is for making a far-reaching contribution that Prudential was named “International Life Insurer of The Year - Vietnam”.

“We are immensely proud that Prudential’s pioneering activities in Vietnam are not only being positively received by customers but being acknowledged by leading industry experts from all across Asia,” said Mr. Clive Baker, CEO of Prudential Vietnam “This is truly a landmark moment in our 20-year journey, a period of time during which Prudential has worked tirelessly to create and deliver sustainable values to generations of employees, agents, customers, partners and the whole community. These prestigious awards will serve as further motivation for us to continue our great efforts to build a sustainable future for Vietnam.”

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