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Kansai Paint launches new premium interior paint

Released at: 09:16, 19/10/2018

Kansai Paint launches new premium interior paint

Photo: Kansai Paint

Vietnam among first countries new Ales Shiquy paint on sale.

by Ngoc Lan

Vietnam became one of the first markets to launch the premium interior paint of Kansai Paint - Ales Shiquy - on October 17.

This is one of the milestones marking the 100th anniversary of the Kansai Paint brand and a new phase of development in the global paint market in general and in Vietnam in particular.

Reports on Ales Shiquy in Japan show that the paint not only meets high aesthetic requirements but also helps to purify air, such as deodorizing the home space and helping to balance moisture and mold resistance.

This new feature will improve the living environment and contribute to the protection of human health. The paint also has antibacterial properties and protects against some types of influenza viruses.

Ales Shiquy has been launched in Japan, Malaysia and elsewhere. The launch in Vietnam promises to make it a pioneer in decorative painting technology in the country, meeting the highest demand of consumers and produced under Japanese quality standards.

Mr. Hiroshi Ishino, President of Kansai Paint, said that Vietnam is an emerging market capable of rapid development. “We invested in Vietnam in the hope of cooperating in long-term development to serve customers,” he added. “We believe that this will be realized through our paint business activities.”

Since the beginning of 2018, Kansai Paint has conducted many remarkable activities for Vietnamese customers on the occasion of its 100 years of establishment, such as a Customer Conference, the launch of new X Shield and I Décor product identification in Thailand, and bringing Vietnamese fans to the UK to talk to Manchester United legends and watch football at Old Trafford, among others.

Established in 1918 in Japan, Kansai Paint is one of the largest coating companies in the world, ranking 8th among the top 20 global paint brands. Kansai Paint has been present in nearly 40 countries, serving the decoration and protection needs of millions of large and small buildings worldwide. It is also known as the official global partner of Manchester United. 

Kansai Paint has five research institutes and a research center in Japan. The senior technical staff at the corporation and its member companies continually research and develop new coating technologies to serve customers.

In 2011, Kansai Paint officially arrived in Vietnam through a cooperation arrangement with the leading private economic group in the country - the Alphanam Group.

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