14:59 (GMT +7) - Saturday 25/11/2017

Biz Traveler

Paradise Doubles Down in Ha Long Bay

Released at: 14:50, 01/11/2017

Paradise Doubles Down in Ha Long Bay

Photo: Paradise

Two Paradise Luxury vessels renovated and rebranded Paradise Prestige.

by Doanh Doanh

Paradise Vietnam has taken two of its four Paradise Luxury vessels and, following some significant renovations, rebranded them as Paradise Prestige.

The reimagined wooden junks were put on the water recently and are the most sophisticated vessels ever designed for the purpose of spending more than one night among the towering outcrops of Ha Long Bay.

“Guests are demanding more than one night cruising in Ha Long Bay, so they can explore it in a deeper way,” said Mr. Nguyen Cao Son, Paradise Vietnam’s Chief Operating Officer. “Paradise Prestige alleviates that problem, and does so in a really impressive way.”

The launch of Paradise Prestige will mark a dive into the all-inclusive concept for Paradise Vietnam, which it knows to be popular among high-end resorts and river cruise companies.

Benefits will include free-flow food and drinks, including a la carte meals and sparkling wine, one 50-minute spa treatment per person per day, and business lounge access at Hanoi’s Noi Bai International Airport.

“As an innovative company, we’re always looking for ways to improve and refresh and set new standards,” said Mr. Son. “Positioning Paradise Prestige is the only choice for those who want luxury and two nights on Ha Long Bay gels with that philosophy.”

Indeed, as opposed to one big boat, Paradise Prestige will dispatch two smaller vessels, each with 15 cabins, into the karst-studded seascape.

“We’ve done our homework, and our takeaway is that peace and quiet is a high priority for the two-night cruiser,” said Mr. Son. “At no time will Prestige passengers be disturbed. We want Ha Long Bay to do all the talking.”

Paradise Prestige will give additional mouthpiece to the attraction by doing what one-night cruises cannot: sail away from the crowds and into more secluded territory, thereby creating another layer of exclusivity to the experience.

The creation of Paradise Prestige signifies the second major move made by Paradise’s cruise division this year.

In July, the company made a splash by rolling out the second of two Paradise Elegance ships, which at 61 meters long and 13 meters wide with 31 cabins are the biggest overnight cruising vessels on the UNESCO World Heritage site, ever.

Paradise Vietnam also owns and operates Paradise Peak, a boutique, eight-suite ship tailor-made for families or small groups, the 156-room Paradise Suites and Paradise Trend hotels, the first and only boutique luxury hotels in Ha Long Bay, and six restaurants, including two in Hanoi that consistently rank on TripAdvisor among the Top 10 dining venues in Vietnam’s capital.

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