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Biz Traveler

JW Marriott continues to soar

Released at: 09:25, 07/12/2016

JW Marriott continues to soar

Photo: JW Marriott

The luxury hotel group has great plans to expand in 2017

by Doanh Doanh

The Marriott International Luxury Brands group, known for providing global travelers an unrivaled selection of diversified, high-end experiences in 61 countries, has recently acquired the iconic St. Regis, The Luxury Collection and W Hotels brands.

The newly acquired hotel groups join Marriott’s world-renowned hospitality hallmarks The Ritz-Carlton, Ritz-Carlton Reserve, Bulgari Hotels & Resorts, EDITION and JW Marriott.

JW Marriott, the brand inspired by its legendary namesake, is an expression of approachable, modern luxury. The brand is looking forward to its much-anticipated 2017 resort debut in Vietnam with the opening of JW Marriott Phu Quoc Emerald Bay Resort & Spa.

Additionally, JW Marriott will open JW Marriott parq Vancouver by the end of next year. That raises the total to 79 hotels and resorts in 27 countries, including the recent openings of JW Marriott Venice and JW Marriott Los Cabos.

From the International Luxury Travel Market (ILTM) in Cannes, Marriott International, Inc. announced that the company would continue to expand its leading position in luxury by doubling its portfolio of luxury hotels through the recent merger with Starwood Hotels & Resorts.

The newly formed Marriott International Luxury Brands Group reinforces the company's commitment to an unmatched variety of luxury experiences in more than 60 countries.

Looking ahead, Marriott International is scheduled to open nearly 30 more luxury hotels in 2017 and already has a total of 180 luxury hotels in its development pipeline in 20 new countries including Iceland, Nepal and Cuba. “Spanning the world from the most iconic hot spots to ultimate undiscovered gems, the unmatched breadth and depth of our luxury portfolio uniquely positions us to cater to the increased demand of the rapidly-expanding cadre of affluent travelers,” said Tina Edmundson, Global Brand Officer of Marriott International.

“With luxury travel up nearly 50 per cent over the past five years, we see a long runway for growth at the high-end and have a world-class, dedicated luxury structure in place to nurture and strengthen this coveted portfolio of eight diverse luxury brands.” 

Based in Bethesda, Maryland, USA, Marriott International, Inc. is global hotel company with nearly 6,000 properties in 120 countries and territories. Marriott operates and franchises hotels and licenses vacation ownership resorts. The company's 30 leading brands include: Bulgari®, The Ritz-Carlton® and The Ritz-Carlton Reserve®, St. Regis®, W®, EDITION®, JW Marriott®, The Luxury Collection®, Marriott Hotels®, Westin®, Le Méridien®, Renaissance® Hotels, Sheraton®, Delta Hotels by MarriottSM, Marriott Executive Apartments®, Marriott Vacation Club®, Autograph Collection® Hotels, Tribute Portfolio™, Design Hotels™, Gaylord Hotels®, Courtyard®, Four Points® by Sheraton, SpringHill Suites®, Fairfield Inn & Suites®, Residence Inn®, TownePlace Suites®, AC Hotels by Marriott®, Aloft®, Element®, Moxy® Hotels, and Protea Hotels by Marriott®. 

The company also operates award-winning loyalty programs: Marriott Rewards®, which includes The Ritz-Carlton Rewards®, and Starwood Preferred Guest®.

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