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Agoda reveals tourism hotspots for international visitors

Released at: 16:18, 02/06/2018

Agoda reveals tourism hotspots for international visitors

Photo: Agoda

Online booking platform announces most popular Vietnamese destinations for its largest inbound markets.

by Khanh Chi

With the Vietnam National Administration of Tourism’s May figures showing a 27.6 per cent year-on-year increase in visitor arrivals for the first five months of 2018, global online booking platform Agoda 1 has recently published its own findings examining where in Vietnam visitors from the Top 5 international origins head upon arrival.

Since 2016, Ho Chi Minh City has remained the “most booked” destination for travelers booking with Agoda. The southern metropolis is a magnet for business and leisure travelers and often used as a “jumping off point” for tourists to begin their Vietnam adventure.

2018 saw Da Nang become the country’s “most liveable city”, nudging out the capital Hanoi, which has held second place in both of the previous years. Neighboring Hoi An then led the charge as the country’s best recognized tourist hotspot, with Nha Trang, Phan Thiet, Da Lat, Phu Quoc Island, Hue and Ha Long Bay all holding places in the Top 10.

China is Vietnam’s number one origin market for travelers, with Ho Chi Minh City the top destination for Agoda’s China visitors in 2017 and so far in 2018, claiming the top spot previously held by Nha Trang. This augurs well for the Ho Chi Minh City Tourism Board’s recently announced goal of nearly tripling the number of Chinese visitors it welcomes annually to 1.5 million by 2020.

Vietnam’s beaches are a clear drawcard for visitors from its northern neighbor, with the various direct and charter services to Nha Trang ensuring the popularity of the bayside city. Surprisingly, the coastal town Phan Thiet displaced both Da Nang and Hanoi for bookings from China so far in 2018, which were placed fourth and fifth.

Rank

2016

2017

2018 YTD

1

Nha Trang

Ho Chi Minh City

Ho Chi Minh City

2

Ho Chi Minh City

Nha Trang

Nha Trang

3

Hanoi

Hanoi

Phan Thiet

4

Da Nang

Phan Thiet

Da Nang

5

Phan Thiet

Da Nang

Hanoi

 

South Korean visitors, meanwhile, have taken full advantage of better connectivity to Da Nang and Hoi An, which Agoda reports as their favorite Vietnamese destinations. Indeed, Da Nang has taken pole-position in each of the three years studied, with its stunning beaches, neighboring cultural mecca in Hoi An, and five golf courses in the area.

South Korean TV shows, including “Running Man”, “Battle Trip”, “Barefoot Friends”, and “Carefree Travelers”, have played a role as well, as all are filmed in picturesque Vietnam locations. Ho Chi Minh City and Hanoi occupied third and fourth spots, likely led by close trade ties and huge FDI from South Korea, which ushered $50.9 billion into projects in the country in 2017 alone, with major investments in and around both major cities.

Rank

2016

2017

2018 YTD

1

Da Nang

Da Nang

Da Nang

2

Ho Chi Minh City

Hoi An

Hoi An

3

Hoi An

Hanoi

Ho Chi Minh City

4

Hanoi

Ho Chi Minh City

Hanoi

5

Nha Trang

Nha Trang

Nha Trang

 

Travelers from Japan heading to Vietnam this year reflect the trends seen in 2016 and 2017, with Ho Chi Minh City, Hanoi, Da Nang, Hoi An, and Hue the Top 5 booked destinations.

Rank

2016

2017

2018 YTD

1

Ho Chi Minh City

Ho Chi Minh City

Ho Chi Minh City

2

Hanoi

Hanoi

Hanoi

3

Da Nang

Da Nang

Da Nang

4

Hoi An

Hoi An

Hoi An

5

Hue

Hue

Hue

 

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